| High School senior boys are a unique market for | | | | schedule these back to back). It is likely that he will |
| photographers to shoot. This article explains ways in | | | | stay longer and once he and his parents see the |
| which a photographer can perform these shoots in | | | | pictures they will be willing to spend more than $100. |
| an effective profitable way. | | | | 3. Ask the senior what he is worried about. He may |
| 1. Have the senior first comes into the studio, have | | | | say something like he has one eye bigger than the |
| him fill out a first time information sheet that includes | | | | other or that he thinks his smile looks funny. You can |
| his likes and dislikes. This will allow you to better plan | | | | then tell him all of the things you are going to do to |
| to customize his shoot to his personality. In the info | | | | minimize the negatives and emphasize his positives. |
| sheet, you can also find out what the seniors parents | | | | 4. Ask him to describe himself. The more you know |
| do for a living. This has several advantages. First it will | | | | about his personality, the better you will be able |
| help you better know what their income is likely like | | | | match his style. |
| which can help you tailor your package to their | | | | 5. In many of his shots, ask him to put his chin and |
| package to their needs. Second, it will help you | | | | neck forward and face down a little. This will create a |
| schedule better with the parents. For example if one | | | | popular strong chin look. |
| of the parents is a teacher you know that the | | | | 6. In many of your shots. Squat down while he is |
| morning time will likely not be as easy of a time for | | | | standing. By shooting from below you will make him |
| the parent to meet. | | | | look taller and stronger. |
| 2. In your advertisement to senior boys indicate that | | | | 7. Ask you client to bring in props that help show |
| the session will be quick. Advertise a quick 35 min. | | | | who he is, for example a musical instrument, a |
| session for only $100. This will help his Mom get him in | | | | football, or a letters man jacket. |
| the door. If he thinks he is going to be in and out he | | | | Shooting senior boys is both a challenge and an |
| is more likely to come. If once he arrive there he is | | | | opportunity. By following these steps, a photographer |
| willing to stay longer (or his mom can convince him to | | | | can minimize the challenge and maximize the |
| stay longer) make is possible for him to stay (don't | | | | opportunity. |