| When you hear talk about product marketing, you | | | | photoshop templates and actions work much better |
| hear words like, ecovers, ecover generators, and | | | | than the ecover generator sofware for several |
| even using photoshop actions and templates to make | | | | reasons: |
| CD Covers, DVD Covers, Ebook Covers for your | | | | 1) You're working with relyable software from a |
| products. | | | | wellknown company like Adobe. You know that the |
| If you're selling information products, you want a | | | | software is stable and is used by design industry |
| quick and smiple solution for getting your customers | | | | professionals. |
| familiar with your product, and increasing sales | | | | 2) Free Trial Versions are most always available to |
| volume. | | | | try for free. |
| The buzz about using ecover software and | | | | 3) The people behind the photoshop ecover designs |
| Photoshop as a time & money-saving alternative | | | | are more than likely graphic designers. Check thier |
| started around May of 2003 when several web | | | | work for attention to detail depending on how |
| marketers found thier nitche, and the idea was | | | | realistic and professional looking you want your |
| successful. | | | | ecover to be. |
| Andrew Jackson of MGI Software, an Internet | | | | 4) Unlike software "generators", where you are |
| software and services company, says that "there is | | | | limited to the effects and options that are available- |
| a 30% increase in sales and a 50% reduction in | | | | cover software actions yield more freedom, |
| returned goods with the use of 3D imaging." – | | | | flexiblility, and produce better results overall.. |
| Los Angeles Business Journal, December 17, 2000 | | | | Where product photographers require you bring your |
| Do a search on DVD Cover Designs, CD Cover | | | | products and to come to their in house studio and |
| Designs, or eBook Covers, and you'll find a handful of | | | | pay around $50.00 per hour (not including setup |
| website that sell a kit specifically designed to save | | | | fees), automated product cover software allows you |
| you time and money. | | | | to design and upload a professional image of your |
| Photographers and Graphic designers charge you | | | | product in less than a few hours. |
| between $50 to $80 per hour for the work. | | | | With the speed of automating a 3 dimensional image |
| When a highly respected product photographer takes | | | | that looks just as good as the real thing in under 5 |
| a photo, more than likely it will be digitized into | | | | minutes, that is cost effective! |
| Photoshop for color correction and enhancement. | | | | But buyer beware. Some automated product cover |
| Using photoshop for making ecovers just makes | | | | design packages are not created equal. Most only |
| perfect sense. | | | | allow you to make images of your products at only |
| "A growing number of e-businesses are | | | | 72 dpi, while others like Grant's 5-Minute DVD, CD, |
| experimenting with the rapidly emerging field of | | | | and Ebook Cover Designs and Actions for Photoshop |
| three-dimensional web technology. Others are | | | | ( allow you to create images at up to 300 dpi. |
| counting on 3-D to add new levels of excitement and | | | | This means that you can take full advantage of |
| realism to e-commerce websites (...) Photo realism | | | | almost every marketing effort you can think of, |
| really enhances believability." CIO Magazine, "3-D | | | | including: |
| Finally Gets Serious" | | | | -Product Posters & Billboards |
| Some of what you may find are packages containing | | | | -HDTV Broadcast Comericals |
| pre-made Photoshop templates and Photoshop | | | | -Trade show banners and backdrops |
| Actions that let you add your own text, have full | | | | What's the best part you ask? That's simple. The |
| control of fonts, background images, colors, and | | | | best part is that if you already have Photoshop, you |
| even add effects that best match your product or | | | | can save hours and even days to effectively market |
| company brand. | | | | your product on the internet, and anywhere else you |
| Photoshop actions work well because the actions are | | | | can reach your customers. |
| nothing more than a series of recorded tasks that | | | | If you don't have Photoshop, download it directly |
| have already taken place in order to create the | | | | from the Adobe website and try it free. |
| stunning ecover. | | | | © Copyright 2010. |
| The awesome combination between premade | | | | |